Doug Richard’s School for Startups presents: Low Cost Fast Growth Marketing

Hosted at Adastral Park and in partnership with The University of Essex and VentureNavigator.

–       Thursday 10th June 2010

–       Registration 12:00, starts 13:00

Event Summary:

Doug Richard, serial entrepreneur and original BBC2 Dragon, moves ahead with his ambitious plan to fast-track entrepreneurs and business owners onto the road of success. Due to popular demand, Doug and the School for Startups team are holding their much esteemed “Low Cost Fast Growth Marketing for Growing Businesses” master-class in Ipswich this June, located at Adastral Park.

School for Startups is the UK’s premier provider of business training and tuition. The seminars are designed to be fully interactive, incorporating ‘live’ on the day delegate case studies, video examples, lectures, interactive discussions and Q&A sessions. Doug’s goal is to teach participants the questions they need to ask themselves and equip them to find the right answers. Doug is a humorously entertaining host and will leave you feeling inspired and refuelled. The course is funded by the University of Essex’s Economic Challenge Investment Fund (ECIF).

In this seminar, serial entrepreneur and investor Doug Richard digs deep into advanced online marketing tactics: the essential lessons that every entrepreneur needs to understand. Finding fast growth, effective and affordable channels to reach customers is critical to any business; but especially so for growing businesses during a recession.

Doug demonstrates how the internet has levelled the playing-field between your business and your largest competitors and why there has never before been an opportunity like that which exists for today’s businesses.

At ‘Low Cost Fast Growth Marketing’ you will learn:
• Using Thought Leadership to drive Social Media
• PR in the 21st Century
• Blogs, Conversations and Gossip: Key Tools for 2010
• No Cost Video
• How SEO is changing and what to do about it

Who should attend:
• Owners & managers of growing businesses based in Suffolk or Essex
• Marketing and media professionals based in Suffolk or Essex
• Business, Marketing and MA students based in Suffolk or Essex

What’s included:

  • 5 hours of business tuition with one of the UK’s leading entrepreneurs
  • Access to online resources and materials, including membership of VentureNavigator (see below for details)
  • Free transportation between Ipswich station and Adastral Park
  • 12 month’s free subscription to Doug’s monthly newsletter
  • Accreditation as a Graduate of School for Startups (web-badge)
  • Teas & coffees

You are guaranteed to leave this event buzzing with new ideas, enthusiasm and energy!

If you are based at Adastral Park or Bibb Way and would like a ticket for the event, we have a limited amount of free tickets available. Contact Nicky Daniels for more information.

For further information on all School for Startups events visit: www.schoolforstartups.co.uk 

Delivery Partner –University of Essex
The University of Essex is one of the UK’s leading academic institutions. Founded in 1964 when it opened its doors to a cohort of just 122 students at Wivenhoe Park in Colchester, the University has grown in both reputation and size, developing a worldwide reputation for top quality teaching and research. www.essex.ac.uk

 Delivery Partner – VentureNavigator
Venture Navigator support entrepreneurs and start-ups in the UK. Venture Navigator is a free and impartial online business support service for start-ups, small businesses and entrepreneurs. www.venturenavigator.co.uk

 “Practical advice that can be implemented straight away. No fluff, real advice for the harsh world of business. Great! “(Alison Lapping)

 Biography: Doug Richard 
Doug’s expertise is backed by some very impressive credentials. A successful entrepreneur with over 20 years’ experience in the development and leadership of technology and software ventures, Doug featured in the first two TV series of Dragon’s Den. He is the Founder and Vice-Chairman of the Cambridge Angels (a network for private investors), Chairman and CEO of Trutap, Chairman of the Conservative Party Small Business Task Force, and non-executive director of Alert Me, Pearl Software and Beats Digital. Between 1996 and 2000 Doug was President and CEO of Micrografx, a US publicly quoted software company. Prior to that he also founded and subsequently sold two other companies: Visual Software and ITAL Computers.

Doug holds a BA in Psychology from University of California at Berkeley and a Juris Doctor at the school of Law, University of California at Los Angeles. In 2006 Doug was an Honorary Recipient of The Queen’s Award for Enterprise Promotion and in 2007 he became a fellow of the RSA. In 2009 Doug received an Honorary Degree and is now a Doctor of the University of Essex. www.schoolforstartups.co.uk